InfoElectro Fall / Automne 2017

26 InfoElectro Fall 2017 Perfecting New Product Launches MARKETING AWARDS PROGRAM Manufacturer over $50 million Stelpro is thrilled to receive the 2017 EFC Merchandising Award for its Comfort Truck initiative. Since its first event last fall the °Stelpro Comfort Truck has visited over 80 of our clients’ branches in Quebec, Ontario and the Maritimes. It is a great tool to meet clients and partners to demo our products and provide training. ”The °Stelpro Comfort Truck has been almost two years in the making and it is wonderful to see it in action at our clients’ branches and events after so much hard work. We stuck to our vision and are very pleased with the result and the renewed interaction it allows us to have with our partners and clients. Receiving the 2017 EFC Marketing Award for Merchandising and Display is a great honour and I know the many °Stelpro employees who contributed to the project will be very proud of this award.” – Richard Paquet, Associate Director, Communications and Marketing Manufacturer under $50 million The 4iE display is a heated counter-top display, showcasing Warmup underfloor heating system. It has a heated tile and a working 4iE Smart WiFi thermostat. A French and an English version are offered. “At Warmup, we often tell our customers, people do not buy electric floor heating systems because they were not told they could”. Anyone who has ever tried heated floors will agree: they are the best. By taking advantage of counter space, we want a broad audience to be able to experience and appreciate the feeling of a heated surface. We want to show how accessible heated floors are. An Award from EFC validates the amount of time and energy put into this 4iE Heated counter-top display and Warmup Inc. is very proud and honored to receive this prize.” Merchandising & Display Award: Continued on page 28 